Many authors have explored the social network factors that lead a meme to go viral but bracketed the impact that meme content may have on popularity (Gleeson et al. 2011), they often show what the public is noticing most.
Memes tend to reflect pressing global issues and while they are not always loyal to the facts (Simmons et al. Today, memes are not only a source of humor but also draw attention to poignant cultural and political themes (Brodie 2009). The increasingly participatory nature of the Internet has made memes into a social phenomenon, created, altered, and spread by Internet users themselves. As a result, Web culture is moving faster than ever and social media sites have exploded with coronavirus memes as people all over the world try to take this serious situation with a pinch of humor (Bischetti et al. In the time of the COVID-19 pandemic, memes have become an even more important part of social life since due to social distancing orders more people turned to the Internet for everyday interactions.
Due to their popularity, memes have received considerable attention in areas such as pop culture, marketing, sociology, and computer science (Bauckhage et al. Over the past decade, Internet memes have become a pervasive phenomenon in contemporary Web culture (Laineste and Voolaid 2017).
